More than $475,000 was raised for children in need at the 53rd Annual Christmas Daddies Telethon on Saturday, Dec 3, 2016.
Every year the telethon brings in thousands of dollars to distribute to children and families in need.
“There’s no question about it, the partnership that The Salvation Army has with the Christmas Daddies is an absolutely phenomenal one,” said Major James Anderson of the Salvation Army. “For us to be able to partner with such an organization, to get gifts to the children at Christmas, is brilliant.” CTV Atlantic’s partnership with The Salvation Army provides more than 17,000 Maritime children with toys and gifts at Christmas each year. All funds collected within a specific geographic area are later redistributed within the originating geographic area, allowing participants to donate to neighbours in need within their own cities and towns.
Organizers say the telethon wouldn’t be possible without the hard work and dedication of hundreds of volunteers from across the Maritimes.
“I just love the community involvement of Christmas Daddies,” said Roxanne Robinson, Executive Director of Christmas Daddies. “I love that it’s a tradition for people. The volunteers embrace this program, and I’m so happy that the community continues to support families in need at Christmastime with their donations.”
“Everyone here at CTV Atlantic, we live and work in Atlantic Canada,” said CTV Atlantic General Manager Trent McGrath. “We’re no different than anyone else that has come through here today to donate.” CTV donates airtime, technical equipment, and resources for the event while employees, families, and friends volunteer to produce the program.
The telethon is now a combined broadcast from CTV Studios in Halifax and Sydney in Nova Scotia, from Moncton, New Brunswick and the Charlottetown. A long time Sunday broadcast, the Telethon has moved to Saturdays.
Thousands of Maritimers turned on their televisions or watched online and called in to the telethon to offer pledges and bid on auction items while Bell Aliant volunteers, Bell Aliant pioneers and Bell Media employees were busy on the phones.
A special guest dropped into the telethon with a auction item, we thrilled with a visit form Myles Goodwin, of April Wine – who brought an autographed Squire Mini by Fender Electric Guitar child’s guitar.
The largest donations of the day were from PharmaChoice, Big Leagues Beverage Room in Cole Harbour, Giant Tiger and the Navy Divers. PharmaChoice organizes an annual golf tournament which netted $34,125. Big Leagues fund raise all year with a variety of events including a golf tournament, a walk-a-thon and ending the year with their annual auction and raised more than $20,700. Giant Tiger locations across the Maritimes continue to sell 2017 Christmas Daddies large format calendars and pledged $15,000 to the telethon total but are anticipating to donate a bigger cheque as the calendars are still being sold. Fleet Diving Unit Atlantic participated in their 33rd Annual Christmas Daddies 50 K Run in HRM collecting donations along their route and presented a cheque for $11,522 when they arrived at the CTV studios in Halifax.
Totals pledged to date:
Outside the Maritimes: $8,623.56
Prince Edward Island: $7,550.97
New Brunswick: $55,945.52
Cape Breton: $95,029.32
Mainland Nova Scotia: $293,453.29
Donations made before Dec 31, 2016 are eligible for a charitable tax receipt.
Donations of $20 or more paid by January 31, 2017 are eligible for fantastic prizes. By making a donation as little as $20 to Christmas Daddies, donors are eligible to win two airline tickets from the Air Canada Foundation to travel to any Air Canada destination in North America, including Hawaii, Mexico, and the Caribbean. Additional prizes include ESSO gas cards, a diamond ring from Inglis Jewellers and for Cape Breton donors, a chance to keep warm all winter from Sydco Fuels with free heating for a year.
Didn’t donate? It’s not too late! You can make a donation online or at Royal Bank of Canada branches in the Maritimes or at Credit Unions on Cape Breton Island. To mail a cheque or money order click here for mailing addresses.
Missed the 2016 live broadcast ? We are currently preparing the full seven hours and will be uploading the program to our YouTube Channel.